BLACK & WILD

BLACK TO IDLEWILD EXPERIENCE 2024

Join us on an escape to Idlewild, Michigan or Black Eden, as it was known, a place steeped in history and ripe with opportunity! Uncover the rich history and embrace the spirit of the entrepreneurs, artists, and innovators who came before us. Join us for this one-of-a kind cultural, musical, and party experience, leaving Detroit on August 22, 2024 and returning on August 24, 2024 ahead of Labor Day (so that we can still have our Labor Day BBQ plans, OK!). 

Discover the magic of Black Eden in Idlewild, a magical destination that invites you to experience the rich culture, create your own legendary moments, and have the opportunity to explore, invest, and create your own family legacy on our augmented reality real estate tour.

Journey back in time and create new memories during this unforgettable up-north experience affectionately been dubbed, "Black & Wild, No Kids Allowed!". Join us and be inspired in a magical place where innovators and trailblazers forged a path of their own, just like us.

Experience the legacy.

BOOK THE BLACK TO IDLEWILD 2024 EXPERIENCE

Black to Idlewild Merch

You can support the preservation of Idlewild's rich history by purchasing our T-shirts and spreading the word with Black to Idlewild 2024!

BLACK EDEN

IDLEWILD HISTORY

Before Sag Harbor in the Hamptons and Oak Bluffs in Martha's Vineyard, there was Black Eden, an iconic historic African-American resort town in Idlewild, Michigan. Founded in 1912 by four white businessman to appeal to middle and upper middle class African Americans in the midwest. Black Eden was for innovators, trailblazers, and entrepreneurs (That's YOU), in the African-American community.

Decades after slavery, African-Americans wanted to be able to re-create their lives, and have places for recreation and leisure, and that was radical, enter Black Eden, one of the first places to vacation and own property in a resort town in the country.

“Idlewild was where black folk with disposable income went to party,” Ben Wilson, emeritus professor of Africana studies told Michigan Live.

It was the mecca of black success. Anyone who was anybody in the black community had either been to Idlewild, “or was coming”. One of the first black men to bring the area to life was Dr. Daniel Hale Williams, who performed the very first open-heart surgery in U.S. history. It's residents and guests include the likes of Joe Louis, Jackie Wilson, Madame CJ Walker, Zora Neale Hurston, Langston Hughes, W.E.B. DuBois, Aretha Franklin, Sam Cooke, and numerous other famous and influential Black celebrities, musical royalty and everyone in between. It was known as the "Summer Apollo."

Aretha Franklin writes about this in her autobiography: any Black artist that was going to make it in Black showbiz and Black entertainment had to go through [Idlewild].”

Sadly, much as we have seen it happen in Detroit and many other Black communities across the country, divestment lead disrepair in Idlewild and gentrification has ensued.

The burgeoning population that is developing and occupying Idlewild isn't in line with the population that once thrived in Idlewild. 

Join us for a one-of-a-kind experience full of relaxation, partying like our ancestors, and impact, to pour into this historic community!

YOU DON'T WANT TO MISS IT!

BOOK THE BLACK TO IDLEWILD 2024 EXPERIENCE